5 things I’ve learned this past month

  1. Corporate Real Estate

CRE is a topic I’ve never given a lot of thought to. I learned more about it from talking to a friend of mine who now has an impressively long job title (that no-one really understands!) There is a whole world of resources devoted to improving efficiencies and reducing costs of Corporate Real Estate.

5 Things i Leaned - Jenny Stilwell

Corporate Real Estate

‘Hot-desking’ has been a concept in use for many years, to reduce the real estate required for permanent desks and offices in organisations with thousands of employees globally. Taken to a whole new level, there are data crunching hubs in India analyzing capacity, usage, costs, trends, and other indicators around CRE. Planning for new ways of working has a focus on innovation utilizing people with skills across multiple disciplines in innovative design, IT, systems architecture, workflow planning, space planning, and understanding the human factor of how people best work and interact with others.

Mergers and acquisitions add another dimension to space planning and real estate requirements. For large corporates with multiple offices, corporate real estate is a significant consideration. So if you or your business can add value in this multi-disciplinary area, there are bound to be many opportunities.

2. Fiverr

Switching pace to my next point: Fiverr.com is one of the best resources for getting things done for not much more than $5 a time. I’ve been using virtual resources for about ten years now and I’d heard of Fiverr but never used it. I thought I’d give it a try. In my opinion the user interface for moving around the site and back to the person you’re working with is a bit clunky, but all in all my experience has been good.

I’ve tested it out with various small marketing-related projects with really good results. I don’t know how anyone makes money as a Fiverr supplier, but if you’re an expert in something in particular there is always a bog global market that isn’t! it’s worth a look to see just what sort of services are provided at Fiverr.

  1. Startups need more grass-roots help from their Board

I know I’m putting it out there by saying this but there are a lot of resources available to help startups sell the sizzle and bring in the funding needed for research, product development, patents, commercialization and building a team to get the products out to market. Boards are established with subject matter experts, usually with backgrounds in biotech, scientific, medical, legal, and financial and capital raising disciplines. The birth of a well-funded startup is fun and sexy.

However, what seems to be missing in many cases is someone on the board who can provide more fundamental mentoring to the head of the startup who in many cases has never run a company before. There need to be people on the Board who focus outward to their networks, the market, the investors and sources of funding, and opportunities for the business to potentially pursue. There also need to be members of the Board who are inward facing, to support the CEO in growing, managing and leading the new company. Startups are Stage 1 companies in Foundation, and the primary focus needs to be on selling and marketing to achieve take-off in the right markets and with the right distribution channels and the right partners. The Board needs to be structured to provide accountability and value for both outward looking and inward looking support. So if you’re a startup, make sure you get this kind of support from your Board.

  1. When you get stuck, you have to do one thing differently

We’ve all been stuck with regard to something at one point or another. Being stuck is like being gridlocked in traffic. There you are, sitting in the car, and all you can see beside you, in front and behind are other cars. You aren’t moving forward, you can’t change lanes right now, and you certainly can’t do a u-turn. If all you did were to get out of your car and look around you, you would have a different perspective and be able to formulate a path out of the traffic. A side street, an off-ramp, or even a parking spot will enable you to start the momentum required to become ‘un-stuck’.

So, if you are feeling stuck or in a rut, change one thing today. Make a decision to do one thing differently, or to let go of something, or give up something, or take on something. It doesn’t have to be big but just start. And once you make one small change in your life, it will free up some space for another change to happen, and then you will find yourself moving away from where you are and starting to free yourself again. By moving one piece of the puzzle you are shifting the energy and freeing it up, which makes space for other things to shift as well.

  1. Your personal network is the best investment you can make

We all know this intellectually, but your real personal network can provide so much in so many ways throughout life both personally and professionally.

I was approached by someone the other day who has literally thousands of connections on LinkedIn. When I replied via email in the ‘real’ world so to speak, I never had a response. I’ve noticed that a lot of people who have many connections on LinkedIn, prefer to communicate within the bounds of LI, rather than take it offline. I find that so superficial and so pointless.

I will take my real friends, colleagues and contacts any day over superficial connections who know nothing about me apart from my career background.

I personally think LinkedIn is a great resource for business, but real relationships are invaluable. Are you spending more time connecting via social media or face to face? Hopefully your real network is your priority for your life as well as your business.

Please note: I can and will delete comments that are offensive or off-topic.

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