3 Ways to Protect Your Business from a Slump

3 Ways Protect Your Business from a Slump - Jenny Stilwell

I know, you’re doing a million things and don’t have time to do a full analysis of your business, market and world economic climate right now. But you do need to at some point. These 3 strategies are a quick way to minimise risk and safeguard your business should the worst happen. 1: KNOW YOUR […]

3 Things to ‘Be’ When Marketing in a ‘Distracted’ World

3 Things to ‘Be’ When Marketing in a ‘Distracted’ World Jenny Stilwell

Getting through to your target market with online and offline marketing messages is increasingly harder to do. In my book, ‘Small Business CEO’, I take you through the key marketing strategies to focus on when your business is in Foundation Stage. This includes getting your value proposition right, and your core messages, and creating a […]

3 Ways to Have Others Bring Innovation into Your Company

3 Ways to Have Others Bring Innovation into Your Company - Jenny Stilwell

If you want to learn more about what sort of innovation you could be developing in your company but don’t really know where to start, I highly recommend the following: Ask your key suppliers to come in and brief you on trends and innovation in their industry. When I ran a contract manufacturer of bath […]

5 BIG Mistakes When Asking Clients for Feedback

Feedback - jennystilwell.com.au

Feedback from your clients and customers on an ongoing basis is essential for several reasons: When done the right way, it is seen as a positive thing by your clients as an indicator of your intent to improve and perhaps expand on the products and services you deliver As Dan Kennedy says, “Inspect what you […]

Your Team Holds the Clues 

Jenny Stilwell -

If your company has been through a growth phase, or has hit a plateau, it is then that you will benefit greatly from talking to your team in a structured way, specifically to get their feedback on what’s working, what isn’t working and where the gaps are in terms of resources or processes. Here are […]