How to attract the staff you need - Staff Attraction

Just because you select an ideal recruit for your business, doesn’t mean they will automatically want to work for you. Why not? Many businesses overlook the fact that they have to sell their offer and make it an attractive option for prospective new employees. If you operate in a competitive environment where good recruits are […]

How to Measure Your Marketing Results

How do you get the most out of your marketing spend? There’s no point in spending the money on marketing activities unless you have the ability to measure the results. Otherwise, how will you know which activities to stop, and which ones to repeat, as they’ve been so successful for you? The following checklist is […]